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Facebook Tips How To Grow Your Page in 2017

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Facebook Tips How To Grow Your Page in 2017
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Facebook Tips

These Facebook tips will help you run an effective Facebook Page. They would make sure you understand how to do a better job.

Facebook Image, Facebook Tips

Learn how to engage your followers with simple and short Facebook Tips, build your audience and grow your Facebook fan page quickly to turn it into a powerful promotional tool. These simple and short Facebook Tips will show you.

Fan Interaction

Facebook tips and their importance. When fans usually post on your wall or comment on your posts, a simple interaction with them goes a long way. What you want is to encourage positive interactions and discourage negative ones.  Always be respectful and professional.

 

Facebook Image, Facebook Tips

Diversify Your Posts

What you really want to do when you are considering a posting strategy is to avoid spam & spamming, don’t just randomly post all kinds of updates that will flood your fans timelines and make them hit the “unlike” bottom.

Find a balance, see when your fans are most active at what periods of the day and what kind of content types are they most interested in. Finding  the right time and the right content to post is a sure way to grow your Facebook fan page.

 

Facebook Image, Facebook Tips

Promote Everywhere

Another great tip to grow your Facebook fan page is promotion. Promote it everywhere. There is no shame in promotion everybody is doing it, promote it on your other Social Media accounts, promote it on your website, promote it in Facebook groups, between your friends and their friends. Make use of your social circle that’s what promotion is all about so promote!

Facebook Image, Facebook Tips

Ask interesting questions and share their answers

You can use this tip to ask all kinds of interesting questions and share and pin the best comments and ideas. Your Facebook audience usually likes to share them with their friends if they are unique and interesting.

Facebook Image, Facebook Tips

Hold engaging giveaways

Start with creating engaging giveaways that are related with your Facebook fan page can boost your growth immensely. How? For people to join your giveaway you can set rules like they have to write the names of 5 other friends, share it with them and like the giveaway post and image and write their own name to join the giveaway.

Facebook Image, Facebook Tips

Using paid advertising is a great way to get more people that share the same or similar interest to your Facebook page. One option is trying out the “boost a Facebook page or a post”. This is definitely worth the money for the exposure that you’ll get. Another option is using a SMM service like TuPandas.com that will help you grow your Facebook page.

Please check out, you won’t be disappointed social media management tools or the best 4 tips how to grow your twitter on Flix Expo.

Who am I? My name is Stefan, I'm a freelance content creator, digital marketing and e-commerce consultant. I'm the guy who guides and helps out people how to run a successful business on the internet.

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Do We Really Require Digital Marketing As A Career To Pursue?

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Digital Marketing
Do We Really Require Digital Marketing As A Career To Pursue?
5 (100%) 3 votes

Yes, we do. We need it as a Career because it is the only skill set which the job market has seen a 40% growth in last year. Now compare the number to the other job markets and all you see are growth in the range of 3 to 5%.

And why is this growth rate so high in comparison to other fields:

Digital Marketing is fuelled by the growing internet and social media user base.

Today’s generation spends most of their time using gadgets and socialising through the Internet. They are there from morning to evening (at times mid night) – chatting, browsing, discussing, sharing and what not.

Earlier, people used Internet as a source of information or to learn something new so being social was not such a drift but today both go hand in hand. And again.

People being social by nature tend to communicate which is where a medium is considered, and that medium is called “Social media”.

Thus, when the users on the internet grow every year the social medium of communication grows itself.

The relationship between a brand and a consumer has changed dramatically by the impact of social media on the digital marketing strategies.

They are the prospective customers for companies marketing through internet and since their growth has been unabated.

The world constitutes a population of around 7.5 billion people and almost 3.2 billion people are users of internet or social media.

Internet users by country world map

Internet users by country world map

So far it’s quite clear that digital marketing grows with the growth of internet users and social websites.

To tap these prospective customers on internet, companies require Digital marketers – Hence, the growing demand of Digital marketers.

Companies – specially, small businesses understand that marketing is no more about going door to door. Instead, the smart way of doing marketing is to use Digital marketing where business happens at a click of a few virtual buttons.

Since there is so much hype and hoopla around Digital marketing, let’s move on to understanding “Digital Marketing Career Progression” but before that let’s clear the fundamentals.

In layman language, any promotion made by a digital medium for a business is called digital marketing.

Digital Marketing

© Getty Image

Digital marketing can be efforts made via internet, social media, mobile phones, televisions, radio channels, etc.

Why Companies are investments in Digital Marketing: 

Not much reasoning is required when it comes to investment. At the end of day, what you save is what you earn. 

A very small company can carve a very large shadow of itself under such a platform.

Digital Marketing has caught the fancy of Marketers from Companies all across the globe as it:

  • Clearly defines your business goals.
  • Provides better Analytics and insights to discover your audience preferences and activities.
  • Gives you ability to communicate your messages using different mediums of writing such as texts, images, video to be more precise.
  • And is flexible where you can change the campaign as and when you want and can optimize it based on real time results.
  • Lastly, it helps you run budgeted campaign and gives you a better ROI in comparison to traditional methods of marketing.

And it is the only platform where small businesses and startups can easily start advertising as this method is just opposite of what traditional methods of marketing required. Here, you do not need a huge physical presence to promote your brad value, no traditional goodwill is required to rely on word of mouth publicity (as a matter of fact, shares, likes and comments are your new word of mouth publicity tools),

And small businesses do not need a large team of workers to get going with marketing.

As they say, “Beware of little expenses. A small leak could sink a whole ship.”

Digital Marketing helps them keep a check on the leaks.

You only spend minimum to get maximum returns.

When I say little expenses, we refer to the traditional ways of marketing in which a lot of money was incurred but today everything starts with a click of a button.

The reasons for investment is not just easier marketing but there are various monetary benefits which every business demands. Let’s go a bit more in depth.

Higher revenuesThis is the first and utmost reason for every company to invest in digital marketing.
Digital marketing strategies can be used to generate higher profits.
Higher rate of conversion will provide more profits to the company.
Competition with large organisationsDigital marketing helps even the smallest company to compete head to head with larger organisations as it is very cost effective.
Digital marketing strategies can be used to generate higher profits.
Higher rate of conversion will provide more profits to the company.
Online survivalIt ensures that the business survives online by targeting the right kind of people and collecting relevant information from the consumers.
Unlimited reach to customersEarlier, geographical locations were barriers to marketing, but digital marketing strategies leads to no hindrance and reaches out to all its viewers without any hassle.
Preferred advertisementDigital marketing is one of the most preferred type of advertisement for all companies as it’s reluctantly less cost effective than other means of promotion of any brand.
Customer leadsWarm customer leads are generated as interested viewers are given special attention and taken care of.
Showcase your wins against competitors In a highly competitive market where all brands are competing at the same level, one can display his rewards from it’s customers for others to compete.
Customised data Particular needs of every customer is collected on a database thus simplifying the type of goods supplied or services rendered.
Measurable, trackable resultsMeasuring online marketing with web analysis and other metric tools makes it easier to detect the effectiveness of the campaign or targets achieved by the company.

I have explained you why Digital marketing is the “Talk of the Town” and why every business is adopting Digital Marketing.

You know companies want to invest in Digital Marketing but how is the job scene in Digital marketing.

You already by now “Job Market in Digital Marketing grew by a healthy 40%”.

Here is one more stat for you: According to a leading daily, Digital Marketing created 1.5 lac jobs in 2017.

The number is an estimated number for the whole industry and reflects the good growth of industry in the year gone by.

Career options in Digital Marketing:

  • Search engine optimizer

This professional works around google to get your website to rank high for relevant keywords. He is the one who manages duplicate content, puts user friendly experience and uses other web master tools to provide traffic free search engine.

All this is done so that a user gets to the suitable website or information as quickly as possible.

  • Content marketing manager

The Content Marketing Manager is someone who manages the blogs, e book publications, sales page copywriting, guest blogging, video as well as email communications for the company.

  • Copywriter

A copywriter puts the already written article in a better manner with new words and displays the content in a realistic way so that the sales of the company arise and catch the eye of the customer.

  • Social Media Marketer:

This professional in the company is responsible for handling all social media campaigns. He/she is the lucky guy who gets paid to be on social media the whole day.

  • PPC Expert

PPC Advertisers are paid to manage paid campaigns using Google AdWords or facebook ads as tools. Their job is to ensure the company gets the maximum ROI for the keywords they spend their money on.

  • Inbound marketing manager

Inbound Manager creates a strategy through his skills depending on the company to attract the customers and the marketing manager in turn executes the strategy created.

Career in digital marketing is the right career for you. Even fresher’s in the industry are earning good packages in Digital Marketing. Here is a table to showcase the average salary offered to Digital Marketing Professionals in India:

  • Salary offered

TitleExperience (Years)Salary (in lakhs)
Executive0-11.5 – 3.0
Specialist1-32.0–4.0
Team lead2-42.5 -5.0
Strategist/Analyst3-54.0 –8.0
Digital marketing head5-108.0 -30.0

Digital marketing is the right Career for you because:

  • The industry is growing at a good growth fuelled by the Regular growth of internet and it’s users
  • This is one of those rare industries where no Specific educational background is required.
  • You can also work as a Freelancer from home.
  • You get paid to sit on social media 😊 Now, who does not like that!

Lastly, digital marketing is no more a trend. It is an industry which is evolving with endless possibilities of growth.

Every company today has a brand presence on internet in some form or the other. They know their target user base is on internet and they want to tap them by using latest methods of marketing which revolve around Digital marketing.

Today, companies are allocating a good amount of share to Digital marketing and are generating leads, closing sales and increasing brand awareness using the platform.

And they need professionals like you to achieve their aims/goals.

Time for you to start a Career in Digital Marketing.

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Power Tips On Marketing Your Product To Bigger Audiences

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Power Tips On Marketing Your Product To Bigger Audiences
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web promotion

© Getty Image

Every startup aims to be big. Every small company’s goal is to be able to grow and expand their business. One of the best ways to build a business is to target a bigger audience. Small companies may be targeting a smaller audience right now, but when the time comes, they will promote their products or services to a more significant and broader target market. With a broader reach, small businesses can increase their brand awareness as well as their potential revenues.

How to Market Your Product or Service to a Bigger Audience

If you are a small business owner, you might think that marketing to a more prominent audience is difficult. It’s true; reaching out to a broader target market can be hard but not impossible. You need to do your research and exert your time and effort into creating marketing campaigns that can attract your intended market. These are some of the helpful ways you can market your products or services to a broader audience:

  • Research your audience. You have to get to know your target market. Try to determine their buying patterns and their interests. You need to utilize the information you have on your target market and create marketing campaigns that can pique their interests.
  • Position your products. You need to learn how to do proper product placements. You need to schedule or time your marketing campaigns. You need to place your products or services in a way that your target market can easily understand why and how your products or services can help them.
  • Make use of social media platforms. Social media has billions of users online every day. These Internet users rely on social media whenever they need to find information or when they shop for something. If you want to tap into even a portion of a billion users, social media sites are the best tools you can use to increase your brand awareness and to reach out to a bigger audience.
  • Apply other marketing methods. SEO practices such as content writing, call tracking, and email marketing can help you understand the demographics of your target audience. Applying SEO and other methods to your marketing campaigns enables you to understand your audience better. As a result, you can create marketing activities that can entice them into purchasing your products or availing your services.

Business owners need to know their responsibilities when it comes to offering their products or services to their target market. You need to ensure that your products can satisfy the needs of the consumers. The products or services must be free from defects or flaws before there are offered to the market.

Consumers should also be aware of their rights as buyers. If you are a victim of a defective product and it caused you to experience injuries, you can ask a lawyer for legal assistance. Hughey Injury Lawyers provide legal services to consumers who placed their trust in products but received defective ones. These lawyers can aid you in filing a claim against businesses that provided products that failed to meet the consumer expectations.

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Creative Ways of Marketing Your Business Online

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Online Marketing
Creative Ways of Marketing Your Business Online
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Online Marketing

© Getty Image

The Internet is a big part of everyone’s lives. 3.578 billion Internet users are online for information, entertainment, or shopping purposes. If you are a business owner, you can choose to target these online users and entice them into purchasing what you offer. Using online platforms to boost your business is an effective way to reach a broader target audience. If you apply your creativity as well as other online marketing practices, you can tap into a more significant market without the need to pay for high marketing costs.

How to Market Your Business Creatively

Your creativity plays a great role when it comes to marketing your products or services online. The online market is fickle and always changing that is why you need to create ways for them to notice your brand. You need to think of innovative ways to attract your online target market and to make them appreciate the products or services that you offer. Here are some tips you can create effective online marketing campaigns for your audience:

  • Use social media. With billions of users in social media websites, you can utilize social media to attract interested and potential clients from different parts of the world. You can engage with your audience through social media and promote your products or services through promos, contests, and giveaways.
  • Create a website. A website is a powerful online tool that can help increase brand awareness as long as you are able to use its full potential. You can implement SEO practices to your website by creating reliable and engaging content and building links that provide information to your users. Your site can also act as an online store that is open 24 hours and seven days a week. Through your website, you can cater to different clients from any part of the globe without the need to leave your current location.
  • Post something regularly. When it comes to attracting your target market, you need to be consistent. You need to post content regularly. Whether you are managing your social media accounts or you are developing your website, it is important to post content consistently to keep your audience interested. Failure to keep up with your target market’s demands can make them switch to another website or a different business.
  • Collaborate

    © Getty Image

    Collaborate. The online community has a way of helping each other when it comes to marketing and promotions. You can collaborate with other brands who already have a significant number of followers Collaborating with other businesses can also help you increase your potential leads and can help you promote to a bigger market.

Instead of using traditional or mobile advertising methods, you can utilize the power of the Internet to market your business online. Traditional advertising methods such as billboards or mobile car advertisements may be effective, but they can cause problems related to a car accident, especially if they are placed on highways or major roads. You can simply use the Internet to do your marketing campaigns. Online marketing campaigns are not only effective in tapping a bigger online audience but also increase your business’ brand awareness.

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The Secret of Link Building Strategies That Works For Every Major Search Engines

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Link Building Strategies
The Secret of Link Building Strategies That Works For Every Major Search Engines
4.7 (94.63%) 41 votes

This is how it works. Content is the king and Backlinks are the queen in this case, they are the important things who gives web resources and help with search engines ranking priority. Their value is where they are linking from, its relevant content or just a link!!!

A backlink as a reference is comparable to a citation, source and other thing is an evidence that where exactly gets introduced about the matter of anchor text. The reference is suggested to a web page where it is described in order and estimated how important the page is.

If you build just a link in a page it will be value less from search engines eyes, that’s not my word, you can try yourself! 😀

There are thousands of ways that you can build quality backlinks for your site, but how is the question! If you are hungry about building more backlinks within short time then you will be at loss more than if you created quality content links which are relevant.

How to define and build quality backlinks???

Link Building Strategies

Everybody questions what’s their importance – What’s so special about Backlinks building and why!

Let’s figure out what type of link building strategy work for us!

Internal Link Building strategy

Internal Link Building strategy

If you are a blogger you must know about the internal link building how powerful for increase search traffic. It’s a technique that you can use free for ever and most well-known websites using.

How to get them?

# Internal link

Basically, an internal link will take you to a web page on the same domain.

# External link

And external link will take you to a web page on different domain.

Here is the article about the best SEO tools that work for your online journey

Let’s figure out them by an example:

 External and Internet Link Building

Link#1 is an external link which takes you to Moz pro website https://moz.com/products/pro

Link#2 is an internal link which takes you to Alex written article about 11 social media management tools.

The most effective part is if you add your homepage link on every post and pages.

# Benefits of Internal Link Building

Internal linking is the part of share authority from one page to another page. The value is search optimization, usability and conversion optimization.

Exactly they pass “Page Authority” from one page to another that earn page authority for free. If you decide about hire an SEO company for every page ranking then the cost will be millions of dollars. But internal linking helps you to discover your content on Google and other major search engines for free.

Guest Blogging

Guest Blogging

The best effective way to increase followers and build quality backlinks by guest blogging, in fact blogging is critical. But the most important part of search engine ranking if your post frequently and deliver quality content that’s useful and the 1st part of SEO (search engine optimization).

# Benefits of blogging:-

  • Generate traffic to your site from another site
  • Grow demand of your service
  • Earn quality and relevant backlinks
  • Attract new customer
  • Google to discover your content
  • Increase domain authority and trust flow metrics
  • Increasing your brand marketing
  • Building a strong link profile

There are thousands of quality blogs and magazines accept free guest post that you can easily engage with them by post valuable articles. If you are newbie in this field you may start from my guest blogging list.

Blog commenting

Blog commenting

Best way to get quality backlinks and traffic to your site by commenting blogs post and build out a natural link profile. But there are thousands of spams comments build every day.

# How to get high quality backlinks!

  • Dofollow or nofollow doesn’t matter, comment should be quality and relevant
  • Blogs post should be related to your site
  • Place your comments on high page authority posts, not only domain authority
  • Put comments on zero spam score and high traffic blogs
  • Find blogs which blogs Alexa rank under 100k
  • Find CommentLuv blogs, where you can get 2 backlinks from each comment if you are a blogger, when posting comments on other blogs post to show your recent article.

# Benefits of Blog Commenting

  • It helps you to build good relationship with other blogs owner
  • It helps you to generate traffic to your blog
  • It helps you to earn click-through backlinks
  • It helps you to increase search engine rank
  • Getting more subscribers by quality comments

Forum Link Building

Forum Link Building

Forum is one of the most viewable platforms in the world where you can build good relationship with the forum users by posting informative answer or topics and the most effective link building strategies that deliver traffic and subscribers.

If you want to build just a backlink on forum it will be value less, even you will be banned from the forums if you create spam post.

Building a good relationship by placing informative comments you will gain huge traffic to your blog from various countries.

# What type of forums & comments will work for increase backlinks and traffic!

  • Comment should be informative and ofcourse relevant
  • Don’t try to promote link, place link if require
  • Join on high authority and quality forums, which have huge traffic
  • Quote with comments, the most important part of forum link building

Take a look how to place quote with comment on a forum post:

Quote with forums comments

© Forums SEO Chat

Social Engagement (Social Media Marketing)

Social Engagement

I hear about social bookmarking is the backbone of SEO, but who really cares about the thing? If you take care your blog only you will be loss your followers and subscribers who can provide you really good backlinks and the backlinks will assist you to improve your search traffic. The most important part of increase social media marketing

# How to get quality backlinks from social media sites!

  • Put comments on your friend post
  • Put comments on your friends of friend post
  • Add like to your friends and friends of friend post
  • Engage with your friends by placing comments and reply with useful information
  • Follow your friends of friend and engage with them by placing useful comments

# The benefits from social media sites!

  • Increase traffic to your blog by getting followers
  • Increase search traffic
  • Earn white hat backlinks
  • Index fast your blog post
  • Improving your link popularity
  • Increase link juice

Take a look a social engagement on Google+

Social Engagement

OMG! 31 comments, 584 likes and 14 reshare on Google+.

Links from Yahoo & Quora Answers

Yahoo Answers

© Yahoo!

The places to share knowledge and better community in the world, where you can get quality backlinks and huge amount traffic everyday if you can engage with them regularly. And the most viewable platform in the world Yahoo! and Quora.

If you take care only dofollow backlinks you will loss your blog posts rank very shortly, if you don’t believe please try yourself 😛

Top 31 White Hat Link Building Strategies

Link Building

  1. Create high quality content that useful for everyone, you don’t need to build backlinks for your articles, your blog traffic will share your content if your content is really useful.
  2. Create backlinks from education websites
  3. Create eye catching images and submit them on image share sites to build backlinks
  4. Write eBooks and share on Amazon to build authority backlinks
  5. Convert your blog to android app and submit on Google play, Amazon, iTunes and other free android app submission sites, they will assist you to increase your brand marketing.
  6. Create Google chrome, Mozilla browser extension and submit them to earn backlinks for your site
  7. Engage on Google groups to provide relevant answer on their question and put your site link if require
  8. Join on Blog directories to share your content to generate backlinks and traffic to your blog
  9. Create eye catching logo and submit on logo directory to link back to your site
  10. Create informative infographics that delivers useful information and link back to your blog
  11. Submit your RSS feed on RSS directory
  12. Create quality articles and share on most well known article directories like Ezine, hubpages, ehow and etc
  13. Create videos and upload them on YouTube including your site link with description
  14. Create your own community on Yahoo groups, where you can earn huge quality backlinks
  15. Create how to guides and submit them on PDF sharing sites
  16. Create presentation and submit on slideshare with your blog link
  17. Create Google maps and add your office location including your website activities with link
  18. Submit your article to Google news
  19. Create newsletter and send to your blog subscribers.
  20. Submit your site on local citation sites
  21. Get edu backlinks from scholarship page
  22. Offer free guest post on your website to increase your website link sharing
  23. Get backlinks from link roundups
  24. Convert your blog to Podcasts and submit it on iTunes
  25. Create webinars and promote it
  26. Create useful articles and submit them on most well-know buffer sites with your blog link
  27. Put comments on GuestBook with your blog link
  28. Create microblogs on microblog include articles and link
  29. Create a Wiki page with your own blogs post link
  30. Create a audio related to your blog and share it on audio sharing websites
  31. Use social locker plugin if you are WordPress blogger and share your guides using this plugin, this plugin will offer likes or tweet to visible your guide to your blog readers, where you can earn more social backlinks when they want to get your guides.

By these way you can gain thousands of quality backlinks to your blog without any break down search engine rank.

And if you make plan for discover and build your competitors backlinks for your site you can start with Open Site Explorer and Ahrefs. Their search engines will assist you to find out your competitors backlinks easily when you subscribe as premium account.

You can start from Open Site Explorer simply by placing your competitor sites:

Open Site Explorer

© Moz

Or you can start from Ahrefs using site explorer:

Ahrefs

© Ahrefs

Have a good luck and enjoy your online journey with us on Flix Expo. Looking for more useful information? Then like our Facebook page or subscribe to get daily articles to your email inbox.

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Social Media Marketing

Social Media Marketing in 2017 – The Effective, Short & Simple Way

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Social Media Marketing in 2017 – The Effective, Short & Simple Way
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Social Media Marketing

Social Media Marketing why is it so important for their business every new entrepreneur wonders, why does it really matter that much. Did you know that if you are starting any kind of business in 2017 and you aren’t using any kind of social media you are putting yourself and your business at a massive and catastrophic disadvantage, continue reading to find out why and how you can fix that.

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