Social media management tools is the key of increase web presence and activity to whole world, that can save your time to do job manually, exactly what you’re looking for!
Social media is a vital part of people’s lives. Everyone uses it during the whole day, making it a beneficial way for individuals and businesses to present themselves and their products or services to the public. But becoming visible and well-known on these platforms requires a lot of time and effort.
For this reason, there are certain tools for managing your social media accounts. Their purpose is to improve your whole presence online and increase your social activity. That way, users aren’t obliged to do anything manually and occupy their time with that.
Despite the fact that all tools have something that differentiates them from the rest,such as their interface or some specific features, they will finish the job they are designed to do. You should only make sure that the tool you decide to use is appropriate for your strategy.
So, we’ll look into the top tools for social media management now.
This tool works for almost all social media platforms such as Google Plus, Facebook, Twitter, LinkedIn, Instagram, and Pinterest. It operates like a planner, allowing you to schedule posts for publishing during the whole day.
Moreover, the dashboard is easy to utilize as all features are clearly shown. This gives people a chance to set their own schedule and even track the analytics. Also, you can get the app and use Buffer on other devices while you’re on the go, as well.
Its long name being ‘If This Then That’, this tool puts the users in a privileged position by giving them the opportunity to create their own actions and plans known as recipes. Then, the tool finishes them by itself. Nothing should be done manually. The number of recipes that you can make isn’t limited, so you can use IFTTT on multiple social media channels.
There are applets, as well, that can be connected to various devices. They are the ones dealing with all the tasks people ordered.
As the name suggests, TweetDeck is a tool for the social media platform Twitter. In the past, it worked for more platforms, but Twitter made it their own. The only complaint from people is that this tool works only on desktop computers.
The tool provides a lot of options when it comes to managing your Twitter posts and profile. With it, you can track everything that’s happening, follow and participate in multiple hashtags as well as communicate with other users. Also, users can manage more than one account.
Actually, SpredFast is aimed at people that are obsessed with numbers and analytics. This is because the tool performs a lot of data analysis successfully and correctly. It incorporates a bit more than a simple social media strategy, which makes it suitable for larger businesses with big audiences and frequent online tasks.
Actually, it collects all data from multiple platforms in order to present graphs and similar techniques and show you how many people are engaging with your content and whether the target audience is properly addressed.
05. Sprout Social
This tool comes as a trial for a limited time and then it needs to be paid from $60 up per month depending on which features you want to unlock. In any case, you can optimize it to match your business’ needs.
What captures the users’ interest is the option connected to customer service. Aside from the ability to post on many social platforms at the same time, Sprout Social takes care of the businesses’ customers and provides you with chances for increasing the engagement with them.
You can keep track of your social media profiles on Twitter, Tumblr, Pinterest, LinkedIn, RSS feeds and more. Some of the features that are available for use by all individuals and businesses include exploring keywords, scheduling posts and tweets, shortening URLs, and making a lot of profiles on different platforms.
There’s a free and professional version. The free one incorporates a lot of helpful features that do the job, but in some instances, they have certain limitations. If you don’t want those, you’ll need to upgrade to a premium membership.
07. Meet Edgar
Many tools out there focus on publishing and scheduling posts for users, but MeetEdgar aims at discovering evergreen posts and reposting them again. This is a rare option, which contributes to the tool’s popularity among users.
It’s suitable for a lot of social platforms and its main goal is increasing the web traffic. By posting evergreen posts once more, it allows users to attract new visitors to their profiles and pages.
Everypost specializes in sharing multimedia posts for you. It works across nearly all platforms, starting from Facebook, Google Plus and Twitter to Tumblr and Pinterest.
It enables users to communicate and team up with other members, receiving the needed analytics from the tool. That way when you post visual content you can also track how it fares with your audience. Only mind that the free version has some restrictions, but there are other plans with more features and options, so you can pick whichever suits your budget.
The various options that this tool offers together with the accessibility on almost all social media platforms makes Hootsuite one of the most popular social media apps among users.
While there’s a free version, you can also use the enterprise and pro plans that have even more features available. In any case, users can manage more social media channels at the same time, including Facebook profiles or professional pages, LinkedIn, Twitter and such. There’s also the opportunity to track the keywords analytics of your posts and scheduling your future posts without paying for that.
10. Social Flow
If you really want to make a step forward and make your social media presence count than this is the right tool for you. It’s mostly utilized by big businesses that have a lot of followers and customers that increase the whole engagement.
The tool’s specialty is taking advantage of the gathered data so that you can lead your social media strategy in accordance with the people’s needs and preferences. Moreover, it tells people when their visitors are the most active so that they can publish their posts then as well as help them lead commercial campaigns based on their social aims.
11. Tailwind App
Visual content that can be posted on social media is this tool’s main interest. More specifically, it can be used on Instagram and Pinterest.
There it analyzes the hashtags, your posts as well as help you schedule some of them for later publishing. Tracking down trends and dealing with your promotion are some of the features, too. So, both small businesses and enterprises can find appropriate plans.
Alex Joe is a content marketer & journalist who formerly worked out of Digital Expo Inc. office. He writes eBooks, which considering where you’re reading this, makes really perfect sense from his kin. He’s best known for writing entertainment, enterprise & gadget, including the New York Times.