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How to Leverage Instagram Analytics to Enhance Your Social Media Marketing Strategy?



Needless to say, social media is home to a great wealth of information that is invaluable to online marketers. The data on social media is curated from data collection through various social media channels like Instagram that brings the spotlight on how audiences engage with, relate and share content. Monitoring and evaluating those metrics can assist you in building a great Instagram marketing strategy. The data acquired from social media can help you curate supreme quality content based on the latest trends active on several platforms, audience behavior, and the effectiveness of a business’s social media activities.

If you are looking to improve your social media marketing strategy with the help of Instagram analytics, here is a compiled list describing the best ways to achieve that:

Discover and Monitor KPIs

Prior to the beginning of your Instagram data analysis, make sure that you have an in-depth understanding of your key performance indicators or KPIs on the platform. Generally speaking, these KPIs should fall under the queue with your overall online marketing strategy for your brand. Once you have determined what your KPIs are, selecting the right tool will ensure an efficient and effective data collection and analysis. Besides, it will further help you in rationalizing the net revenue or ROI (Return on Investment) and justify the value of social media. On the other hand, identifying and managing KPIs will exceptionally effect your content creation and sharing on Instagram.

Curate Content Based on Trends and Interests

Instagram analytics provide insights into what kind of content, offerings, and promotional campaigns are toiling the most interest and buzz on the visual-only platform. When you leverage these kinds of data to target top-quality content and influencers, it will bring free Instagram likes to your posts and increase your follower growth. Make sure that you are tracking all the chatter on a routine basis including language, hashtags, and sentiments and so on.

Make Use of Free Instagram Tools

According to, core Instagram KPIs will help you in monitoring data and trigger the unique metrics. Optimize your business account on the visual-only platform and gain a strong understanding of how well your content performs on the channel. Work out on the analytics such as engagements, number of followers, link clicks and mentions, and many more to manifest the popularity of your brand.

Customize Content and Marketing

With Instagram analytics, you can earn the flexibility to personalize the content based on your buyer persona and audience profiles. Not only it helps in providing your targeted audience with a friendly experience, but it also aids in driving more engagement and content-driven conversions. It goes without saying that the modern-day consumer relates more to authentic and trustworthy brands; hence, posting useful content is more important than ever. When it comes to crafting great pieces of content that will be appreciated by the user, leveraging Instagram analytics is a relevant and reliable option.


Thanks to Instagram analytics, you can easily access social data to learn the key insights about your audience and target the major prospects. Utilize the analytics to ensure your Instagram content and overall performance justifies the ROI.

Harris is a leading blog writer and content marketing professional with thousands of real Instagram followers for his postings.

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Digital Marketing

7 Best Websites to Promote Your YouTube Video on the Web




In the modern time we live in, everyone strives to be seen and discovered online. This way everything they do will be seen by a big audience of potential clients, fans, subscribers and the likes. Your YouTube videos aren’t the exception at all.

If you don’t promote them to multiple different platforms and websites it’ll be hard to reach the wanted number of views and engagement. Not to mention that since not many people will watch them, your message won’t come across the way you intended to.

But don’t worry as we have a solution. There are websites where you can promote your videos to the wider public and get recognized. So, we present the top seven here!

The List of 7 Best YouTube Promotion Platforms


vidorangeAs one of the YouTube promotion platforms, Vidorange offers a couple of services that will help your video get noticed by the wider public. Their site advertises a fast delivery of what they’ve promised, organic viewership, targeting that’s done by country as well as real-time data.


fiverrIt’s a marketplace for a variety of services and YouTube promotion is one of them. Here you’ll find multiple sellers that offer all kinds of promotional services at different prices. A very useful addition is the customer reviews section that can help you gauge the overall effectiveness of the service. There are even ratings on the services, too.


youtubeMaybe it’s a good idea to start your promotion at the primary site where your video can be found – YouTube. There are several tips you can implement like promoting your channel with ads, commenting on popular videos, befriending other subscribers, being active, and such. It all starts with a strategy and previously thought-out steps.


twitterThere are thousands of tweets that come out of this extremely popular social channel daily. That’s why a lot of people use it for promoting their YouTube videos. Even though sometimes a big follower base is key, you can start promoting with just a few people following you. Moreover, you can do so by posting tweets about your video and interacting with other people and supporters. Note that hashtags are your great friends when doing so.


facebookThere’s no point in discussing the size of the impact Facebook has on the everyday lives of so many people. So, some useful tactics for promotion include making promo videos that will tease the public about the actual video, regular maintenance of the profile, and publishing posts regarding the video in all of its phases – pre-shooting, the actual shooting, and even the editing, and the publishing. Be careful not to spam though!


linkedinWhile you can’t upload your YouTube videos directly, this platform offers other great approaches for using your videos. After you log in, go to write an update and paste the link to your video in the ‘attach a link’ section. Afterward, you’ll be able to share it with the rest of the world.


redditThanks to the communities specifically designed for spreading the word about YouTube videos, Reddit is a helpful platform you can consider. It’s easy to use and everyone can leave a comment and a suggestion that the other users will check out. And believe us, there are plenty of Reddit users you can speak to concerning the content of your videos.

Final Words

What do you think of these websites? Will you promote your YouTube videos on any of them? Or have you already tried doing that? Share your opinions and experiences with us here.

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Social Media Marketing

Top Social Media Platforms Recommendations for Increasing Website Traffic




For most business owners, increasing the organic traffic generation abilities of websites is perhaps among the most difficult tasks. As everyone is aware there has been a boom in social media use in recent years and a lot of businesses have also embraced the various social media platforms. However, since the numbers of social media networks are many, it can be difficult for owners of businesses to decide which one to choose to be active on to engage followers and increase brand engagement. Some suggestions:


Whenever any social media activity is considered, one name automatically springs to the mind, Facebook. The first social media site to have gained widespread acceptance, Facebook even today remains the biggest in terms of the number of monthly active users. Facebook is considered to be among the most popular of social media networks with more than two-thirds of all adults in America reporting to be its users and around 75% of them use it on a daily basis. Even though young audiences are rapidly adopting many other social media networks like Instagram and Pinterest, Facebook is simply too big for business to ignore. Even now despite changing habits, 82% of online users in the age group of 18-29 still use Facebook. Learn more? Then check the best practices of facebook carousel ads hacks.


With the number of monthly active users crossing 1 billion, Instagram is not only among the fastest growing social media platforms but the number one unarguably for user engagement. A big favorite with the young generation for sharing photo content, Instagram is the perfect social media for business with products and services that are visually attractive. Instagram Stories has also proved to be a big hit with users. Businesses can easily add a link to the story that will permit easy access to their websites by followers. If you want to ramp up the number of your followers, you can buy real Instagram likes with the help of many marketing agencies that specialize in such activities.


LinkedIn is by and large the most preferred social media platform for professional audiences wanting to interact with each other. It has over 250 million monthly active users comprising professionals, including top executives and organizations. LinkedIn is primarily used for connecting with professionals and searching for jobs and is thus a good platform for companies to share information with prospective hires. LinkedIn Groups, especially, is considered by experts as a good source of organic traffic generation.


Twitter is a big favorite of businesses for connecting with their audiences. Though in general, the organic reach of this platform has been declining, many smart businesses still manage to leverage its reach by posting comments on trending issues, real-time events, and by including relevant hashtags.


Increasing organic traffic is no mean task for businesses even as the competitive environment keeps on changing rapidly. Since no business generally has the resources to be active on all the social media networks, they need to decide which ones to engage their potential customers on and then focus on creating engaging content to attract followers.

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Social Media Marketing

What Is an SMM Panels List and Why It Drives Your Marketing Strategy Forward




What Is an SMM Panels List: If you had spoken with a marketer a decade or two ago about social media marketing, you would have gotten frowns and weird looks. But here we are now, with an SMM strategy driving the business or individual forward in the online world. Yes, it’s getting more popular with each passing day and sometimes you can’t do it alone. Luckily, numerous companies offer an SMM panels list, but you have to find the right one.

Don’t worry, as below we’ll bring to light all the tips and tricks regarding that and talk more about what you get with SMM panels and why you need them now more than ever before if you want to see your business thrive. Without further ado, let’s start!

Defining Social Media Marketing

The acronym SMM is short for ‘social media marketing’. Its appearance is closely connected with the rise of social media and it’s an integral aspect of the marketing and promotion planning of a business or a person.

SMM Panels List

When social media platforms entered the scene, they were welcomed by people from all over the world, which resulted in millions and millions of accounts across all kinds of networks. Some of these include Facebook, Twitter, Tumblr, Instagram, Pinterest, YouTube, to name just a few.

At first, their sole purpose was connecting people and friends. But it didn’t take long for businesses to figure out that they can be utilized as a way to find new customers. So, in an era when your potential consumers are online and surfing the social media channels, it’s imperative for you to join this trend and indulge in social media marketing.

That’s how we come to why social media marketing exists – to help you promote your website, business, products, and services online and help you get new customers, thus increasing your revenue.

SMM Panels List – Services that Should Be on Your Radar

It’s practically common knowledge that the most popular social media networks are Facebook, Instagram, Twitter, YouTube, LinkedIn, and Pinterest. That’s why it’s recommended to start promoting yourself there as the chances are big that you’ll get more customers that way. Why? It’s because their audiences are huge, there are millions of people online there that constantly post something or interact with different profiles or pages.

Instagram Services

Let’s start with Instagram. This platform took the world by a storm and now it has around one billion users. Let that sink in. Its image-only posts, as well as captivating stories that disappear after twenty-four hours, have elapsed, make it a hit among people from all age groups (but mostly young people). Furthermore, the videos, as well as images, can get a lot of engagement. And the hashtags help a lot to get your message across to lots of users.

SMM Panels List

Some of the SMM services that a company can offer are Instagram views, likes, comments, views on live videos, followers whose country and gender can be chosen, targeted Instagram followers and likes from specific countries and regions, mentions, services regarding your Instagram stories like views, reach, impressions, and saves, and many, many other services.

What’s more, with the appearance of the IGTV (or Instagram TV), SMM companies can offer you services to boost your presence there, too.

Facebook Services

Often dubbed as the king of social media, Facebook reigns supreme even through minor scandals that rocked the world. The posts there constantly get a great amount of attention and are known to go viral. You can post whatever you like – whether it be images, text, videos, notes or something similar to those. Moreover, the Facebook Live option has been a new hit implemented by a lot of profiles to announce something or just interact with followers, friends, and supporters.

SMM Panels List

For this social media platform, a company may offer services that range from page likes which can be general or targeted ones from certain countries and regions, post likes, comments, shares, interactions with events from both male and female accounts, views on videos and live streams up to followers on Facebook, friends, and even members in groups.

YouTube Services

YouTube is more like a website for watching and streaming only videos. Some consider it to be a social media channel because people create profiles there, too, they engage between themselves, share opinions on videos, comment, like, et cetera.

SMM Panels List

So, if you want any help with getting more watchers to your videos, hiring a professional SMM firm may change things for you. You can get views on your video, likes, favorites, subscribers to your channel, and so on. Views on your YouTube live streams are also a service which you can easily get for your YouTube strategy.

Twitter Services

Even though nowadays it’s used mostly by politicians, journalists, and other people who want to say serious things to the world, Twitter is still immensely popular with users. Hashtags are always in as they often drive our conversations.

SMM Panels List

Purchasing Twitter services means that you can get more followers, likes on your tweets, retweets, votes on a poll, and more. It’s totally up to the type of service you choose for your company.

Services for Other Social Media Channels

The services for other platforms can be a bit more specific and vary in different companies that offer SMM services. Mostly, they deal with more followers following your account. However, it’s best to check with the firm you have in mind.

Recapping the SMM Panel List

In the end, we want to spare a few words on the type of company you should look out for. Even though the price may be the key factor for you, go for a company that you can fully trust, has a great reputation, and has quality services. It’d be ideal to find all that at reasonable and affordable prices. Having said that, it’s a good idea to check their SMM panelist to see the type of services as well as their details and characteristics. After you’ve fully researched everything you can make a decision.

What do you reckon? Have you used social media marketing as a tool to boost your online presence? Tell us all about your experiences and plans!

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Social Media Marketing

Ultimate Guide to Social Media Marketing and Finding the Top SMM Reseller Panel



top smm reseller panel

We live in a digital era where the main interaction between people happens online through a computer or a smartphone. No matter where they are, it seems that people always find time to go on the Internet and spend a few hours in the online world. This is especially the case with social media.

Thanks to all the options it offers in terms of keeping touch with everyone and sharing what happens in your life with them, more and more users join every day. For this reason, marketing is slowly evolving and turning in this direction, as well, which is where social media marketing (SMM) comes in the picture.

Are you eager to find out everything about it and learn how to spot the perfect SMM panel? We’ve got you covered. Follow suit!

The Basics of Social Media Marketing

Let’s kick this off with the basics of the term social media marketing. As the name suggests, this mainly represents promoting the thing you do on social media so that more people can discover it and eventually decide to contribute to your idea.

Top SMM Reseller Panel

It can be a website, a business, product, service or something else entirely. What matters is that nowadays it’s harder to spread the word around if you aren’t featured on one of the most popular social media platforms like Facebook, Twitter, Instagram, and even YouTube. With their huge number of users, the communication with clients is made easier, which contributes to the need for this new type of marketing to arise.

The Connection Between Social Media and Marketing

Talking to customers (existing and potential ones) always will be at the core of every marketing strategy. This is due to the fact that they are the ones driving every business and idea forward. And as the whole communication is slowly transferring in the online world, it’s understandable that marketing as we know it should be enhanced with the social media component.

For starters, on social media platforms, people can discover what’s happening with your business right away. You can post updates, call them to action and so many things more. Also, this type of communication is viewed as reliable nowadays, which adds even more connection between your brand and your clients.

Connected to this, the number of people visiting these platforms daily is huge. With users from all parts of the world, they allow you to reach wider audiences than with the traditional marketing channels.

Finally, you shouldn’t neglect your budget, either. Considering that social media is a cheap way to reach everyone you want, it’s something that’s truly worth trying. Not to mention that the returns are satisfactory for most.

Social Media Marketing Services to Look Out For

There are many services related to social media marketing out there. They are all spread across the most popular channels in order to cover more people. Starting with the content, the specialists you hire show different tactics for gripping the audience’s attention and communicating your message efficiently.

The key is to learn how to craft a description, which will explain exactly what you intend to do with your post and enrich it with an appropriate and compelling visual. Moreover, in Twitter’s case, you are encouraged to write your thoughts in fewer characters, which requires different skills.

Aside from this, the services usually include help with launching your very own social media campaign, too.

How to Find the TopSMM Reseller Panel

The first place to search for a top SMM reseller panel is, of course, the Internet. The search engines offer a plethora of platforms to consider. And even though they all provide social media marketing services, not everyone is trustworthy and accurate.

Top SMM Reseller Panel

That’s why to evade making a mistake, users should consider checking other people’s experiences through the testimonials, see the price and what they actually get with it as well as make sure there aren’t any surprises. Therefore, the strategy should be agreed upon between the two sides and the deliverables should be the same as they were described.

In any case, if the online way, for some reason, isn’t your thing, you can always go offline and search for companies in the real world.

The Process

At first, it may seem like an overwhelming process, but we’ll try to break it down and help you understand it and see how easy it actually is. Let’s take a look:

  • Having a social media manager – You’ll be assigned a social media manager that will take care of your profiles. They will be your go-to individual for everything related to social media. You can schedule meetings, communicate via email with them, and so on and so forth. Most importantly, this individual will be in charge of the social media strategy and its realization.
  • Coming up with a strategy – The company you hire does all the research and all kinds of analysis to create a social media strategy that will get you results and satisfy your priorities.
  • Content calendars and ads – Scheduling and planning posts that will get you engagement and likes is next on the agenda. It’s important to note that you’ll be the person that will greenlight everything.
  • Day-to-day social media management and growth – It’s up to the company you hire to manage your accounts on a daily basis as well as deal with comments, messages and respond to them as soon as possible. Usually, you also get tactics that will propel your accounts forward and help them grow.
  • Reports – You’re the first to know about anything concerning your social media profiles in the form of reports and other ways of communication.

Final Words

After all of this, it’s apparent how important social media marketing is for both individuals and businesses today. So, what are your opinions regarding all this? Do you need someone to help you with social media marketing? Or are you familiar with this matter already? Share everything with us in the comments!

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Do We Really Require Digital Marketing As A Career To Pursue?



Digital Marketing

Yes, we do. We need it as a Career because it is the only skill set which the job market has seen a 40% growth in last year. Now compare the number to the other job markets and all you see are growth in the range of 3 to 5%.

And why is this growth rate so high in comparison to other fields:

Digital Marketing is fuelled by the growing internet and social media user base.

Today’s generation spends most of their time using gadgets and socialising through the Internet. They are there from morning to evening (at times mid night) – chatting, browsing, discussing, sharing and what not.

Earlier, people used Internet as a source of information or to learn something new so being social was not such a drift but today both go hand in hand. And again.

People being social by nature tend to communicate which is where a medium is considered, and that medium is called “Social media”.

Thus, when the users on the internet grow every year the social medium of communication grows itself.

The relationship between a brand and a consumer has changed dramatically by the impact of social media on the digital marketing strategies.

They are the prospective customers for companies marketing through internet and since their growth has been unabated.

The world constitutes a population of around 7.5 billion people and almost 3.2 billion people are users of internet or social media.

Internet users by country world map

Internet users by country world map

So far it’s quite clear that digital marketing grows with the growth of internet users and social websites.

To tap these prospective customers on internet, companies require Digital marketers – Hence, the growing demand of Digital marketers.

Companies – specially, small businesses understand that marketing is no more about going door to door. Instead, the smart way of doing marketing is to use Digital marketing where business happens at a click of a few virtual buttons.

Since there is so much hype and hoopla around Digital marketing, let’s move on to understanding “Digital Marketing Career Progression” but before that let’s clear the fundamentals.

In layman language, any promotion made by a digital medium for a business is called digital marketing.

Digital Marketing

© Getty Image

Digital marketing can be efforts made via internet, social media, mobile phones, televisions, radio channels, etc. Be a perfect digital marketer watch out what is Saas marketing.

Why Companies are investments in Digital Marketing: 

Not much reasoning is required when it comes to investment. At the end of day, what you save is what you earn. 

A very small company can carve a very large shadow of itself under such a platform.

Digital Marketing has caught the fancy of Marketers from Companies all across the globe as it:

  • Clearly defines your business goals.
  • Provides better Analytics and insights to discover your audience preferences and activities.
  • Gives you ability to communicate your messages using different mediums of writing such as texts, images, video to be more precise.
  • And is flexible where you can change the campaign as and when you want and can optimize it based on real time results.
  • Lastly, it helps you run budgeted campaign and gives you a better ROI in comparison to traditional methods of marketing.

And it is the only platform where small businesses and startups can easily start advertising as this method is just opposite of what traditional methods of marketing required. Here, you do not need a huge physical presence to promote your brad value, no traditional goodwill is required to rely on word of mouth publicity (as a matter of fact, shares, likes and comments are your new word of mouth publicity tools),

And small businesses do not need a large team of workers to get going with marketing.

As they say, “Beware of little expenses. A small leak could sink a whole ship.”

Digital Marketing helps them keep a check on the leaks.

You only spend minimum to get maximum returns.

When I say little expenses, we refer to the traditional ways of marketing in which a lot of money was incurred but today everything starts with a click of a button.

The reasons for investment is not just easier marketing but there are various monetary benefits which every business demands. Let’s go a bit more in depth.

Higher revenuesThis is the first and utmost reason for every company to invest in digital marketing.
Digital marketing strategies can be used to generate higher profits.
Higher rate of conversion will provide more profits to the company.
Competition with large organisationsDigital marketing helps even the smallest company to compete head to head with larger organisations as it is very cost effective.
Digital marketing strategies can be used to generate higher profits.
Higher rate of conversion will provide more profits to the company.
Online survivalIt ensures that the business survives online by targeting the right kind of people and collecting relevant information from the consumers.
Unlimited reach to customersEarlier, geographical locations were barriers to marketing, but digital marketing strategies leads to no hindrance and reaches out to all its viewers without any hassle.
Preferred advertisementDigital marketing is one of the most preferred type of advertisement for all companies as it’s reluctantly less cost effective than other means of promotion of any brand.
Customer leadsWarm customer leads are generated as interested viewers are given special attention and taken care of.
Showcase your wins against competitors In a highly competitive market where all brands are competing at the same level, one can display his rewards from it’s customers for others to compete.
Customised data Particular needs of every customer is collected on a database thus simplifying the type of goods supplied or services rendered.
Measurable, trackable resultsMeasuring online marketing with web analysis and other metric tools makes it easier to detect the effectiveness of the campaign or targets achieved by the company.

I have explained you why Digital marketing is the “Talk of the Town” and why every business is adopting Digital Marketing.

You know companies want to invest in Digital Marketing but how is the job scene in Digital marketing.

You already by now “Job Market in Digital Marketing grew by a healthy 40%”.

Here is one more stat for you: According to a leading daily, Digital Marketing created 1.5 lac jobs in 2017.

The number is an estimated number for the whole industry and reflects the good growth of industry in the year gone by.

Career options in Digital Marketing:

  • Search engine optimizer

This professional works around google to get your website to rank high for relevant keywords. He is the one who manages duplicate content, puts user friendly experience and uses other web master tools to provide traffic free search engine.

All this is done so that a user gets to the suitable website or information as quickly as possible.

  • Content marketing manager

The Content Marketing Manager is someone who manages the blogs, e book publications, sales page copywriting, guest blogging, video as well as email communications for the company.

  • Copywriter

A copywriter puts the already written article in a better manner with new words and displays the content in a realistic way so that the sales of the company arise and catch the eye of the customer.

  • Social Media Marketer:

This professional in the company is responsible for handling all social media campaigns. He/she is the lucky guy who gets paid to be on social media the whole day.

  • PPC Expert

PPC Advertisers are paid to manage paid campaigns using Google AdWords or facebook ads as tools. Their job is to ensure the company gets the maximum ROI for the keywords they spend their money on.

  • Inbound marketing manager

Inbound Manager creates a strategy through his skills depending on the company to attract the customers and the marketing manager in turn executes the strategy created.

Career in digital marketing is the right career for you. Even fresher’s in the industry are earning good packages in Digital Marketing. Here is a table to showcase the average salary offered to Digital Marketing Professionals in India:

  • Salary offered

TitleExperience (Years)Salary (in lakhs)
Executive0-11.5 – 3.0
Team lead2-42.5 -5.0
Strategist/Analyst3-54.0 –8.0
Digital marketing head5-108.0 -30.0

Digital marketing is the right Career for you because:

  • The industry is growing at a good growth fuelled by the Regular growth of internet and it’s users
  • This is one of those rare industries where no Specific educational background is required.
  • You can also work as a Freelancer from home.
  • You get paid to sit on social media 😊 Now, who does not like that!

Lastly, digital marketing is no more a trend. It is an industry which is evolving with endless possibilities of growth.

Every company today has a brand presence on internet in some form or the other. They know their target user base is on internet and they want to tap them by using latest methods of marketing which revolve around Digital marketing.

Today, companies are allocating a good amount of share to Digital marketing and are generating leads, closing sales and increasing brand awareness using the platform.

And they need professionals like you to achieve their aims/goals.

Time for you to start a Career in Digital Marketing.

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